Senior Marketing Executive

Role: Senior Marketing Executive
Reporting to:  Marketing Manager, Client
 

The Senior Marketing Executive will work at our in-house agency, supporting the Marketing Manager to generate new clients and deliver on projects through a variety of digital campaigns. It also supports the marketing for a number of other in-house brands including an agricultural job board. 

This is a digital focussed role, so experience running social media campaigns, both paid and organic as well as email marketing campaigns is essential, as is agency experience. This is an exciting time to join this growing business, who are continually adding new brands to the portfolio, and the role will provide the successful candidate with an opportunity to shape the future of the agency and develop their career in an exciting and progressive environment. 

Key responsibilities

  • Creating marketing plans to deliver client campaigns across our digital, print and event brands.
  • Working alongside marketing colleagues to build connected channel campaigns using content that inspires and engages client customers via emails, social media, blogs and newsletters, paid media, partnerships, and SEO, developing on site propositions for clients at our events and other events.
  • Delivering all insightful client campaigns meeting agreed target.
  • Budget management for all marketing activities making sure we get great ROI from our marketing campaigns 
  • Understanding and adhering to brand guidelines for us and Insightful clients.
  • Work with Sales teams drive revenue to a number of our other in-house brands.

About you

  • Minimum of 2 years’ marketing experience in a similar role
  • Proven history of delivering success in digital marketing
  • Effective and concise verbal and written communication skills, confident in curating and writing marketing copy
  • Knowledge of CRM, digital marketing, and lead scoring
  • An ability to use analytical insight to make creative yet factual marketing recommendations
  • Experience of balancing the needs and demands of internal and external stakeholders
  • Self-motivated and enjoy keeping up the date with the latest news, trends, and marketing
  • Agricultural knowledge/experience would be desirable but not essential

We offer an excellent package including:

  • 25 days holiday increasing to 27 after two years
  • An extra day off on your birthday
  • Free life assurance
  • Matched pension contribution up to 6%
  • Employee assistance programme
  • Ongoing training. Throughout your career at Agriconnect you will receive continued career development support from our management team
  • Exceptional career progression. We are ever-evolving, if you work hard and do well - with our help and support there are no limits to your speed of progress

About us
Agriconnect is the largest multi-platform agricultural information business in the UK. Our brands reach deeply into all the major agricultural sectors – arable, dairy, livestock, agricultural machinery, finance, and equipment. We take a farmer-centric approach to media. Our job is to help farmers run their farms more efficiently and make better purchasing decisions. There are many ways in which we can do this – magazines, websites, webinars, podcasts, conferences, events, and marketplaces.

Agriconnect is a business unit within the Arc network, a global events, data, and media platform. Arc is a fast-growing global events, data, and media platform with a varied portfolio content led portals, magazines, and events.

We strive to create a culture that is open and respectful, where differences are valued and celebrated. We want everyone to be able to reach their full potential, so we are committed to cultivating a company that promotes inclusion and belonging.


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